EUTM file information

018202819

Shape Factory


February 26, 2020

Trademark Summary

The trademark Shape Factory was filed by Bernhard Haudum, a national of the Republic of Austria (the "Applicant"). The application was published for oppositions on March 5, 2020, and received one opposition filed on June 7, 2020 by Meredith Corporation on (a) Identity of marks and Goods and Services, (b) Likelihood of confusion. the opponent was represented by J. PEREIRA DA CRUZ, S.A. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued June 7, 2020

The application was filed in German, and German was also language of all opposition proceedings (English was selected as the second language).


Goods And Services

  • The mark was filed in class 35 with following description of goods:
    1. Advertising and marketing
    2. Consulting services in the field of Internet marketing
    3. On-line advertising and marketing services
    4. Provision of information and advice to consumers regarding the selection of products and items to be purchased
    5. Commercial information and advice services for consumers in the field of cosmetic products.
  • The mark was filed in class 41 with following description of goods:
    1. Personal trainer services
    2. Exercise [fitness] training services
    3. Exercise [fitness] advisory services
    4. Keep-fit instruction
    5. Physical fitness centre services
    6. Health club services [health and fitness training]
    7. Personal trainer services [fitness training]
    8. Provision of instruction relating to exercise
    9. Physical fitness instruction
    10. Provision of information on fitness training via an online portal
    11. Conducting training sessions on physical fitness online
    12. Provision of information relating to physical training via an online web site
    13. Coaching
    14. Personal development training
    15. Conducting classes in nutrition.
  • The mark was filed in class 44 with following description of goods:
    1. Fitness testing
    2. Medical testing services, namely, fitness evaluation
    3. Nutrition and dietetic consultancy
    4. Providing information relating to dietary and nutritional guidance.